Meze is a type of food that is usually served cold. It is one of the essential tastes of the table, as well as an aperitif before the main course. We thought that our tasteful designs would suit these delicious mezes, and we designed flavor-oriented, minimal packaging for the products of Gusto Meze, the delicious brand of the Canadian market.
We used a simple and understandable design language on textured paper, so you can feel the naturalness as soon as you touch them. We also ensured that the unique color of the product could be seen easily through the jar.
CREDIT
- Agency/Creative: Talking Packs
- Article Title: Packaging Design for Gusto Meze by Talking Packs
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Turkey
- Agency/Creative City: Izmir
- Market Region: North America
- Project Deliverables: Packaging Design
- Format: Jar
- Substrate: Glass Jar
- Industry: Food/Beverage
- Keywords: meze, jar, hummus, muhammara, turkish
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Credits:
Creative Director: Cüneyt Uğurlu
Art Director: Fırat Eren Gül
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
