DesignCompany – Puhtikaura Oatmeal
Puhtikaura has been chosen the Finnish food of the year. One criterion that led to the selection according to the panel was the magnificent and unique packaging. Instead of traditional logo gold-plating, the Puhtikaura packages utilise folio as part of the artwork. The packages are light and airy in an elegant way. The packaging speaks of high-quality products that are unique in their category.Puhtikaura main product range is oat drink mixes that make a turbo breakfast, snack or a meal with faster than instant principle. Now the Puhtikaura family is growing with an oatmeal produced in one specific farm in Southern Finland. Local food as it’s best.
CREDIT
- Agency/Creative: DesignCompany
- Article Title: Oatmeal from a Farm – Extremely local Finnish Food
- Organisation/Entity: Agency Commercial, Published
- Project Type: Packaging
- Agency/Creative Country: Finland
- Market Region: Europe
- Format: Box, Tube
- Substrate: Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
