• Project

  • Region

  • Industry

Nuage – Elevated Aesthetics Inspired by Nature and Science by Le Buro Agency

Nuage – Elevated Aesthetics Inspired by Nature and Science by Le Buro Agency

Nuage is an advanced aesthetic clinic that blends medical professionalism with refined beauty. Its name, the French word for “cloud,” evokes softness, elevation, and natural elegance—key values embedded in the brand’s DNA.

The logo symbol is inspired by the graceful forms of cirrus clouds, which float at the highest altitudes. This visual metaphor positions Nuage as a high-level service provider, offering premium treatments with a delicate, precise touch. The symbol subtly incorporates the letters “n” and “u,” while its flowing structure echoes the double helix of DNA—bridging aesthetics with science and emphasizing a tailored, human-centered approach.

The visual identity is built on contrast and clarity: soft textures meet clinical precision, while serene tones reflect both purity and trust. From the clean typographic system to the transparent organic materials used in signage and packaging, every detail reinforces Nuage’s philosophy—beauty that feels effortless, yet is deeply rooted in expertise.

Nuage is not just about appearance. It’s about creating a calm, confident state of being—where natural grace meets innovative care.

The brand experience extends across every touchpoint, from the spatial environment to printed materials and digital presence. Embossed textures, clean layouts, and the intentional use of space reinforce a sense of serenity and professionalism. Every design decision supports the brand’s core message: that true beauty lies in precision, care, and authenticity.

Nuage is a breath of clarity in the aesthetic landscape. It speaks softly, acts confidently, and invites each client to reconnect with their natural essence—refined, empowered, and beautifully elevated.

CREDIT

  • Agency/Creative: Le Buro Agency
  • Article Title: Nuage – Elevated Aesthetics Inspired by Nature and Science by Le Buro Agency
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Moldova
  • Agency/Creative City: Chisinau
  • Market Region: Europe
  • Project Deliverables: Brand Guidelines, Brand Identity, Brand Naming, Identity System, Logo Design
  • Industry: Beauty/Cosmetics
  • Keywords: Nuage, aesthetic clinic, premium skincare, medical aesthetics, cirrus cloud, brand identity, dna-inspired logo, natural elegance, refined minimalism, visual system, soft color palette, beauty meets science, personal care, contemporary typography, brand symbol, wellness branding, medical beauty, innovative design, calm aesthetic, sensory experience

  • Credits:
    Design: Le Buro Agency

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
5
Good
Vote
1
Bad
Vote
1
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
5
Good
Vote
1
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
5
Good
Vote
0
Bad
Vote
0