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Nortada – Regional craft beer from Porto Portugal

Nortada – Regional craft beer from Porto Portugal

 Pedro Lima Design – Nortada Limited Editions

“Throughout the creative process, the main goal was to create an innovative label that reflexed the superior quality and the excellent ingredient choice used to brew this two beers, while maintaining the connection with the main edition labels and the brand youthful personality.The two diagonal strips idea was brought to life as an answer to this challenge. While the blue strip works to connect this new label to the brand’s main color, the second strip is versatile, changing color according to the beer style and highlighting the ingredients that were used to brew this delicious beers.”

CREDIT

  • Design Agency: Pedro Lima Design
  • Organisation/Project Type: Agency Commercial / Published
  • Article Title: Nortada – Regional craft beer from Porto Portugal
  • Brand / Project Name: Nortada Limited Editions
  • Project Type: Consumer Brand Creation, Consumer Brand Rejuvenation
  • Strategic Deliverables: Consumer Product Naming, Consumer Product Brand Architecture
  • Design Deliverables: Consumer Graphic Packaging Design
  • Location: Portugal
  • Market Country: Portuga
  • Market Region: Europe
  • Product Category: Beer & Cider
  • Consumer Packaging Format: Bottle
  • Consumer Substrate / Material: Glass

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