Havas Ukraine – Bayadera Group
This collection of minimalistic labels was developed to underline natural and pure character of our spirits: realistic looking herbal ingredients grow through the capital letter of liquor’s name. Shape of a post stamp hints at overseas origin of the ingredients. And that’s true – all of them come from countries, where these spirits are traditional. This bold concept distinguishes our bottles on supermarket shelves among more or less same looking competitors, and allows them to be easily recognized even from a considerable distance.
CREDIT
- Agency/Creative: Havas Ukraine
- Article Title: Natural Letters
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Ukraine
- Market Region: Europe
- Format: Bottle
- Substrate: Glass
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