HEY YO!
Here at Minim Design Studio, we’re already vibing with the summer feels, and we can’t wait to dive into those sunny days! Our excitement for summer is off the charts, and we wanted to share that energy with all of you. So, we’ve been hard at work creating something that captures the essence of summer – something that’s bright, juicy, and bursting with life. We’re beyond stoked to drop our latest design, and let us tell you, it screams summer like nothing else. Imagine a blend of vibrant colors and cool vibes, all wrapped up in one stunning package.
Our creative squad has been on fire, pushing the boundaries of imagination and design. We didn’t just want to create something beautiful; we wanted to infuse it with a story, a feeling, a piece of summer that you can hold onto. And that’s where our naming game came into play. We wanted something that’s not just catchy but also meaningful. So, we took the word “exotic” – because, let’s face it, nothing says summer quite like exotic fruits – and we mashed it with a dash of local zest to create something truly unique. That’s how we came up with “Lazzatli exotic fruit.”
Now, let’s break that down a bit. “Lazzatli” is a nod to the local flavors, a touch of homegrown goodness that makes everything better. Combined with “exotic fruit,” it’s all about getting that kick from those delicious, far-off flavors. This isn’t just about taste; it’s about an experience, a journey to the tropics with every bite. And that’s exactly what we wanted to capture in our design. It’s not just a name; it’s the heart of our concept, the spark that lit the fire of creativity in our team.
Our designers, well, they totally unleashed their wild side. We’re talking about letting their imaginations run free, and boy, did they deliver. They visualized ripe fruits in all their juicy glory, slowly transforming into the coolest, most mouth-watering ice cream. Can you picture it? The bright, vibrant colors of fresh fruits melting into creamy, dreamy ice cream – it’s like capturing the best parts of summer in a single image. This isn’t just about a design; it’s about evoking those lazy summer days, the sweet and tangy taste of ripe fruits, and the cool relief of ice cream on a hot day.
We’re totally hooked on this theme, and now it’s all we think of when we say summer. It’s like we’ve bottled the season’s essence and turned it into a visual feast. And we’re so excited to share it with all of you. This design has become a part of us, and we hope it resonates with you just as much as it does with us.
But wait, there’s more! Our journey didn’t stop at just creating a design. We wanted to make sure every detail was perfect, from the colors to the textures to the overall vibe. We experimented with different shades, played around with contrasts, and finally settled on a palette that screams freshness and fun. The result? A design that’s not just visually stunning but also emotionally evocative. It takes you on a trip down memory lane, to those carefree summer days filled with laughter and joy.
Our creative process was an adventure in itself. We brainstormed, sketched, and revised countless times, each iteration bringing us closer to the perfect representation of our vision. We drew inspiration from everywhere – nature, travel, even our favorite summer memories. It was a collective effort, a fusion of ideas and creativity that brought this design to life. And through it all, the spirit of summer guided us, reminding us of the warmth and happiness it brings.
One of the coolest parts of this project was seeing how each designer brought their unique touch to the table. Some focused on capturing the vibrant hues of tropical fruits, while others worked on creating the smooth, creamy texture of ice cream. It was a beautiful blend of different styles and techniques, all coming together to form a cohesive, stunning design. The energy and passion that went into this project are palpable, and we believe it shines through in the final result.
We’ve poured our hearts and souls into this project, and now we’re eager to hear what you think. This isn’t just a design for us; it’s a celebration of everything we love about summer. And we hope it brings a little bit of that sunshine into your lives too. So, hit us up with your thoughts on our latest drop! We’re all ears and can’t wait to hear your feedback.
In conclusion, our journey to create the perfect summer-inspired design has been nothing short of amazing. From the initial spark of inspiration to the final product, every step was filled with creativity, passion, and a deep love for summer. We’re incredibly proud of what we’ve created, and we’re even more excited to share it with all of you. So, as we gear up for those sunny days, we hope our design brings a little extra joy and color to your summer. Cheers to endless summer vibes and the thrill of creativity!
CREDIT
- Agency/Creative: Minim brand design
- Article Title: Minim Brand Design Creates the Taste of the Summer in Ice Cream Packaging
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Uzbekistan
- Agency/Creative City: Tashkent
- Market Region: Asia
- Project Deliverables: 2D Design, 3D Motion, Brand Creation, Brand Design, Brand Naming, Graphic Design, Visualisation
- Format: Blister-Pack
- Industry: Food/Beverage
- Keywords: ice cream packaging, design, Minim Brand Design Ice Cream Packaging Summer Flavor Creative Packaging Exotic Fruits Citrus Flavors Packaging Innovation Design Inspiration Brand Concept Visual Appeal Product Design Consumer Attraction Nostalgic Ice Cream Packaging Trends Marketing Strategy Eye-catching Design Seasonal Products Brand Identity Food Packaging Innovative Design
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Credits:
Project manager: Lazizkhuja Sharipov
Art director: Sardor Djuraev