Mini Pie Shells and Filo Croustade Brand and Packaging Design
M.Hummel-Gradén Design Studio – Lazaridis
“Packaging – LazaridisLazaridis/Filo Delicates needed a re-design of ther packaginges. The products “Minipajskal” (mini pie shells) and “Filokrustader” (filo croustade) is first out to be re-branded.We chose to highlight the heritage of the product and make this the main focus for the packaging. The Filo pastry is a vegan product that the creator Mr Lazaridis brought with him from his town in Thessaloniki, Greece. Our choice for the design was therefore quite simple, highlight the Greek heritage.”
CREDIT
- Design Agency: Hummel Graden
- Organisation/Project Type: Agency Commercial, Published
- Article Title: Mini Pie Shells and Filo Croustade Brand and Packaging Design
- Brand / Project Name: Packaging - Lazaridis
- External Design Credits: Martin Hummel-Gradén
- Project Type: Consumer Brand Creation, Consumer Brand Redesign
- Design Deliverables: Consumer Branding, Consumer Rebranding
- Location: Sweden
- Market Country: Sweden
- Market Region: Europe
- Product Category: Fresh Food
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