• Project

  • Region

  • Industry

Milktea 3in1 Packaging Design

Milktea 3in1 Packaging Design

Milk tea 3in1 is a packaging design project aimed at genZ customers, who love high-quality milk tea and love the mobility, freedom, and convenience.

The main idea of packaging involves the travels of young people with each destination representing the typical milk tea flavor: Taiwan – traditional milk tea flavor, Europe – greasy cheese milk tea flavor, Japan – famous matcha milk tea flavor, Hong Kong – typical milk tea flavor on the streets full of city night lights.

Based on that idea, the Reddot team visualized artworks adapted on paper boxes and product sticks, combining youthful; colorful, and harmonious designs to tell the story of milk tea around the world.

The packaging set will include 4 design: traditional milk tea , Cheese milktea, Matcha milktea, Hongkong milktea.

With this package, Reddot Creative hopes that Vietnamese products will have more competitive strength on store shelves with other products from abroad that are invested in brand design.

Established since 2007 as a trading company, Idocean has gain exclusive rights to import prestigious brands from France, Spain, Australia, Korea, Taiwan, Hongkong, Thailand, etc.
Passion for precision and innovation, we are committed in serving our customers well-trusted ingredients and equipments that meet high standard of food safety and quality level.

Committed in supplying the highest standard of quality and safety, we offer a wide range of beverage ingredients, tools and equipment from prestigious brands such as Lúave®,

CREDIT

  • Agency/Creative: Reddot Creative , IDOCEAN Co., LTD
  • Article Title: Milktea 3in1 Packaging Design
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Vietnam
  • Agency/Creative City: HCMC
  • Market Region: Asia
  • Project Deliverables: Packaging Design
  • Format: Box, Sachet
  • Substrate: Plastic, Pulp Paper
  • Industry: Food/Beverage
  • Keywords: WBDS Agency Design Awards 2023/24

  • Credits:
    Project Management: Ngo Quốc Thai

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
3
Good
Vote
4
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
2
Good
Vote
4
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
2
Good
Vote
3
Bad
Vote
1