Micook joint stock company is a 100% domestic owned enterprise, specializing in processing clean and safe food products for health. With the goal of bringing a healthy life from daily meals, Micook’s products strictly comply with national and international standards on food hygiene and safety. Each product delivered to consumers contains enough enthusiasm and dedication of all employees in the Company. We are committed to product quality with our conscience, responsibility, reputation and career in the market.
About Micook Symbol:
We chose an abstract symbol that still speaks to the viewer, makes sense, and evokes associations. The logo should be simple but memorable. Modern, simple and direct. The symbol is directly inspired by the main foods of the “Micook” brand, which is the “bell pepper” combined with the distillation of water drops in the symbol itself and surrounded by a symbolic circle. for the protection of users, the brand’s products want to convey to users.
Color System Identity:
The color recognition system used is the color palette of vegetables and fruits, the three main colors are also the colors of the 3 types of bell peppers that we often see.
CREDIT
- Agency/Creative: Kien Tran
- Article Title: Micook Stock Company Rebrand
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Vietnam
- Agency/Creative City: Thành phố Hà Nội
- Market Region: Asia
- Project Deliverables: 2D Design, Brand Design, Rebranding
- Industry: Agriculture
- Keywords: Brand design, Branding, Brand Identity, Key Visual, Rebrand, Logo design
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Credits:
Kien: Tran Tri Kien
