Enter the vibrant and colorful realm of Peko Peko, a brand universe that seamlessly blends the charm of classic Japanese characters with an exhilarating touch of Mexican culture. What initially emerged as a pair of charming mascots has grown into a sprawling kingdom of endless possibilities that has captured the hearts of many with its unique blend of cultural influences and charming aesthetics.
Throughout this project, we delved into the intricate process of creating a visual identity that would not only captivate the senses but also resonate deeply with the hearts of its audience. From the creation of a charming logo and brand guidelines to the meticulous creation of the 3D models of these adorable characters, every detail was carefully considered to give off an aura of joy and charm. Our team spent countless hours ensuring that every element of Peko Peko’s visual presence was imbued with a sense of whimsy and delight, reflecting the vibrant spirit of the brand.
However, beyond simply being a brand, Peko Peko represents a global concept that transcends conventional boundaries. We embody the essence of “Mexicute”, seamlessly fusing the rich warmth of Mexican heritage with the irresistible charm synonymous with kawaii culture. Our goal is as simple as it is profound: to forge a brand that not only captivates but also inspires, leaving a lasting impression in the hearts and minds of all who encounter it. By combining these two distinct yet complementary cultural elements, Peko Peko creates a unique and enchanting experience that appeals to a diverse audience.
Stay close as we redefine the essence of Mexicute, one delightful creation at a time. Our journey has only just begun and we are excited to share every step with you. Welcome to Peko Peko, where the vibrant tapestry of Mexican culture converges with the endearing charm of kawaii, ensuring that every moment is infused with boundless fun and charm. Through our innovative designs and playful creations, we aim to bring a smile to your face and a touch of magic to your day. Join us as we continue to explore the limitless possibilities of Peko Peko, where every detail is crafted with love and imagination, and where the spirit of Mexicute comes to life in the most enchanting ways.
CREDIT
- Agency/Creative: Manifiesto Mx
- Article Title: Manifiesto Creates Vibrant and Colourful Branding for Peko-Peko
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Mexico
- Agency/Creative City: Ciudad de México
- Market Region: North America, South America, Global
- Project Deliverables: 3D Modelling, Art Direction, Brand Design, Brand Guidelines, Brand Identity, Brand World, Branding, Character Design, Logo Design
- Industry: Entertainment
- Keywords: Kawaii,Cute,Branding,Manifiesto,Mexico
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Credits:
Manifiesto Mx: Manifiesto Mx