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Louis Süe Collection – Sustainable Packaging Design Concept

Louis Süe Collection – Sustainable Packaging Design Concept

Louis Süe Collection:

The goal is to create timeless designs that last over time, part of special moments and remain in the memory of the experience on connecting people.

Cocktail jams inspired by the art and architecture of the wonderful twenties… A series of objects whose mission is to create memorable occasions.

Louis Süe is a brand that belongs to the premium world of jams and because of its stylized aesthetic inspired by art deco, it becomes an essential tool for cocktail making.

The theme chosen for this project seeks a jar that, after its first use, can have a second life. Whether as a storage element, as a container for products sold in bulk (an increasingly common option in the food channel), or for use in zero plastic stores, etc.

The circular economy is in the DNA of good design and, for this reason, in this project we want to focus on a design oriented towards reuse.

In recent decades, purchases of packaged products have become popular throughout the world, generating a considerable amount of single-use waste, with a great environmental impact that we must reverse.

To this end, numerous initiatives are being launched to reduce the number of food waste (Too Good To Go), the number of single-use containers (straws and edible cutlery) and, of course, to encourage the reuse of containers such as glass, which, after having been created to display a product, can be used to house another completely different product, either for commercial use or in our homes.

Glass is the only material that is 100% and infinitely recyclable, and furthermore, it is a safe material that can be reused without danger to our health: it generates a high barrier to gases and water vapour, it is chemically unalterable, resistant to corrosion, oxidation and high temperatures, it is impervious to liquids and gases and does not deform.

Thus, with a society that is increasingly aware of the environment, it is a priority to offer sustainable solutions and encourage giving a second chance to food packaging.

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