About Kolex:
Kolek is the prominent Importer & Distributor of Fine Porcelain Tiles in Vietnam that can provide all tiles requirements for household, architecture, interior design, and construction projects.
This brand is favored by professionalism and dedication when continuously enhancing and innovating design. Kolek implements all Porcelain tiles manufacturing processes to optimize function. Since then, a collection of highly durable tiles that satisfy all environmental conditions and patterns always leads the trend. The intersection of these ideals makes Kolek a superior architectural solution for any building today.
Kolek’s commitment is to bring a better quality of living for customers in their houses with Kolek’s products, focusing on three main spaces: living room, bedroom, and bathroom.
The design concept:
Through this brand identity, Kolex wants to emphasize the keyword “enhance”. This evokes an elevation from the whole space to your living experience. The letter K in the logo is shaped as daring and extremely trendy but still inspires the solidity and stability which Kolex always aims for. The three-part structure of the letter K represents the living space that Kolek wants to elevate: living room, kitchen, and bathroom.
Moreover, the grinding stone textures on the Terrazzo tile background – Kolex’s main product – are constantly involved in creating a remarkable highlight for the brand identity, helping product images easily touch the hearts of viewers.
CREDIT
- Agency/Creative: Bracom Agency
- Article Title: Logo and Identity Design for Kolek – A Terrazzo Supplier From Vietnam
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Vietnam
- Agency/Creative City: Ho Chi Minh City, Vietnam
- Market Region: Asia, North America
- Project Deliverables: Brand Design, Brand Guidelines, Brand Identity, Brand Strategy, Graphic Design, Identity System, Logo Design, Motion Graphics, Packaging Design
- Industry: Construction
- Keywords: #bracom #bracomagency #creative #agency #branding #brandingdesign #brandingagency #communication #design #production #logo #identitydesign #brandidentity #packaging #kolek #brandingagency #terrazzo #construction #homedecoration #materials
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Credits:
Creative Director: Andy Ho
Project Manager: Van Duc Hoa
Brand Designer: Pim Truong
Brand Designer: Minh Tran
Editor: Khiem Dang
Editor: Lup Phuong
Editor: Duy Khang