Logo and Brand Design for Hand Crafted Coffee and Flower Shop

Fivestar Branding Agency – Esproses Coffee & Flower Shop

Esproses is a gorgeous coffee and flower brand with a hint of vintage and a passion for detail. Our challenge was to bring to life the vision of Middle Eastern owner Sultan to create a color scheme, background pattern, and illustrations that differentiate them in a crowded marketplace and express their passion for perfection. Working with the Sultan we established a striking blue, brown and white color scheme as well as a bespoke type treatment and series of vintage detailed illustrations. We solved the challenge of standing out in a crowd, communicating a highly developed attention for detail while establishing a brand that is clear and creative but rooted yet futuristic all at the same time.