• Project

  • Region

  • Industry

Liberation Meets Luxury with Bebemos Tequila by Chad Michael Studio

Liberation Meets Luxury with Bebemos Tequila by Chad Michael Studio

Bebemos Tequila — Spanish for “we drink” — is a tribute to sun-soaked freedom, golden-hour indulgence, and the timeless cool of a life well-lived. Crafted for those who move with quiet confidence and savor the in-between moments, Bebemos captures the essence of 1970s coastal culture, reimagined for the modern spirit.

The bespoke bottle, standing at an impressive 15 inches tall with its custom topper, is a showpiece in its own right — designed to be seen from across the bar, yet detailed enough to reward a closer look. Its surface is wrapped in a retro checkered emboss, each textured panel slightly unique, symbolizing the fusion of liberation and luxury — a tactile metaphor for individuality within a greater whole: a collective.

Adding to its layered design, the label is crafted from a richly textured faux leather, embossed for depth and sophistication, and finished with gold foil lettering — a nod to understated glamor and timeless design. Atop the bottle sits a patented, first-of-its-kind 1 oz. shot glass closure with a twist-off cork. Designed as a refined keepsake, the topper not only serves a purpose but also sets the tone — collectible, functional, and elevated.

This is just the beginning. Each Bebemos release will introduce a new iteration of the custom shot glass — changing in shape, color, and detail — building a living archive of design moments as memorable as the spirit inside. From the pour to the pourer, every element is intentional. Bebemos isn’t just tequila. It’s a statement. A moment. And a reminder: we drink — together.

CREDIT

  • Agency/Creative: Chad Michael Studio
  • Article Title: Liberation Meets Luxury with Bebemos Tequila by Chad Michael Studio
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: United States
  • Agency/Creative City: Dallas
  • Market Region: North America
  • Project Deliverables: Brand Identity, Label Design, Packaging Design, Product Design, Product Photography
  • Format: Bottle
  • Industry: Food/Beverage
  • Keywords: tequila, bottle, alcohol, label design, packaging, product design, typography

  • Credits:
    Design Agency: Chad Michael Studio
    Client: Bebemos Tequila

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
2
Good
Vote
3
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
2
Good
Vote
3
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
1
Good
Vote
3
Bad
Vote
0