Extra-functional design for the functional drinks brand. Eyesight is better than ever. Strong shield drink for the immune system. We believe that it takes action to live a healthy life! As well as to step forward in the packaging branding and create only a digital image. Most effective product promotion is an online campaign so we see it as a way for the conscious branding.
We did packaging design, logo correction and motion design for long living brand “Leovit” located in Russia and CSI.
We see the future of the packaging design as a complete integration into digital environment. We created that brand image by means of motion design and quite simple but outstanding minimal graphic design idea. We hope all single-use packaging soon will only exist as a digital image.
CREDIT
- Agency/Creative: Chemistry brands
- Article Title: Leovit Functional Drinks interactive design
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Russia
- Market Region: Europe
- Project Deliverables: Brand Advertising, Brand Architecture, Brand Design, Brand Experience, Brand Redesign, Brand Rejuvenation, Brand Strategy, Branding, Graphic Design, Illustration, Packaging Design, Rebranding, Research, Retail Brand Design, Structural Design, Tone of Voice
- Format: Tube
- Substrate: Pulp Carton
