Leon Del Sol is a premium, naturally sweet, sangria-style wine available in three distinct varieties: red, white, and rosé. Crafted specifically for the African market, it offers a refreshing and bold alternative to traditional wines, making it the perfect choice for those seeking a unique, flavourful experience. The wine’s taste profile is rich, vibrant, and slightly fruity, with a smooth finish that ensures it’s enjoyable for all kinds of occasions, from casual get-togethers with friends to formal celebrations. Whether savored as a standalone drink or paired with a variety of foods, Leon Del Sol brings versatility and appeal to a diverse audience, ensuring it becomes a centerpiece for memorable moments.
The wine’s visual identity is as bold and distinctive as its flavour. The label design seamlessly blends elements of Art Deco with Spanish influence, resulting in a sleek, modern look that also carries timeless charm. Central to the design is an intricately illustrated lion symbol, representing strength, pride, and a deep connection to the African roots of the brand. This striking emblem, created by iNORAMA Illustrations, perfectly captures the essence of Leon Del Sol, ensuring it stands out on any shelf. The eye-catching design and meticulous craftsmanship make Leon Del Sol more than just a wine—it’s a sophisticated experience. It evokes a sense of luxury while honouring African heritage and Spanish traditions. This branding complements the wine’s vibrant character, ensuring Leon Del Sol leaves a lasting impression on anyone who encounters it.
CREDIT
- Agency/Creative: Yiannis Design / River Flows Deep
- Article Title: Leon Del Sol: A Premium Sangria-Style Wine for the African Market with Art Deco and Spanish Influence by Yiannis Design and River Flows Deep
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: United Kingdom
- Agency/Creative City: Glasgow
- Market Region: Africa
- Project Deliverables: Branding, Packaging Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: bottle, design, label, packaging, wine, beverage, spirit, premium, luxury,
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Credits:
Designer: Yiannis Andreoglou
Creative Director: Stuart Gilmour
Artowrk: Geo Chierchia
Illustration: iNORAMA