Be bold. Be fearless.
Inspired by the symmetry of shapes. Guided by geometry. Designed with passion and precision.
Every item in her collection begins by seeking out the most beautiful and unique leathers and hardware available, sourced locally and then meticulously hand-crafted right here in new york city. Tailor made one at a time. Every time.
Situation: Kim foley is an independent luxury handbag designer based in new york city. Inspired by modern geometric abstract forms, her designs are built for the bold and the confident, made to be memorable. Each handcrafted leather creation is meticulously constructed using only the highest quality materials from personally selected local suppliers.
Solution: Working closely with kim foley we embraced her luxurious and stylish approach, using the shared visual language of construction and form as a starting point.
For the wordmark’s custom typography, we developed a mark with clean modern lines that balance simple functionality with sophisticated style. The “k” is formed by concentric lines radiating from the shape of the letter, reflecting the attention to detail inherent in everything the brand stands for.
The result is an icon inspired by the structure of the bags themselves, evoking the same bold geometric elegance.
- Agency/Creative: Pencil Worx Design
- Article Title: Kim Foley Bespoke Luxury Leather Goods
- Organisation/Entity: Published Work, Identity, Brand Design Creation
- Agency/Creative Country: United States of America