Kart Akhdar is a sports podcast built around conversation, insight, and the culture of the game.
The project explores sports in all its forms, covering a wide range of topics across the industry through engaging discussions with prominent figures from the world of athletics. From mainstream competitions to broader conversations around performance, trends, and influence, the podcast creates a space where expertise, experience, and passion come together.
Its identity reflects that same energy through a bold and contemporary visual language designed to feel dynamic, recognizable, and relevant across every touchpoint.
A refined visual identity shaped by movement, distinction, and cultural depth. This project brings together bold color, expressive typography, and dynamic illustration to create a brand system that feels both contemporary and memorable. Designed to perform seamlessly across print, digital, and branded touchpoints, every element contributes to a cohesive presence with strong visual character.
invitation design reflects the podcast’s energetic and contemporary identity through a bold, sports driven visual approach.
The layout combines Dartmouth green and arctic lime tones to create strong contrast and immediate brand recognition. the design presents the invitation details in a clean and structured way. an illustrated football player in motion adds energy, personality, and movement to the composition. The result feels dynamic, youthful, and highly distinctive.
Their lines motion style creates a sense of speed, continuity, and pulse, which connects naturally to both sports and audio content. As they travel across the layout, they guide attention, build momentum, and make the brand feel more immersive. This movement also strengthens the connection between the podcast format and the visual system,










CREDIT
- Agency/Creative: fady attia
- Article Title: Kart Akhdar Podcast Brand Identity by fady attia
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Egypt
- Agency/Creative City: Giza
- Market Region: Middle East
- Project Deliverables: 2D Design, Animation, Art Direction, Brand Design, Brand Guidelines, Brand Identity, Branding, Concept Art, Design, Identity System, Illustration, Logo Design, Motion Graphics
- Industry: Mass Media
- Keywords: illustration Podcast branding brand identity
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Credits:
branding designer: Fady Attia
graphic designer: sara nader
illustration designer: mirette wadee









