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Israeli Student Concept for Austerity Baking Brand and Packaging Design

Israeli Student Concept for Austerity Baking Brand and  Packaging Design

Liad Shadmi , Shenkar College of Engineering and Design – Austerity Packaging

“Baking materials Packaging influenced from the Austerity regime in Israel.
From 1949 to 1959, the state of Israel was, to a varying extent, under a regime of austerity (Hebrew: צנע‬, Tzena’), during which rationing and similar measures were enforced.
The design draws values of simplicity, functionality and meagerness. Each package has a red mark that indicates the opening.

CREDIT

  • Design Agency: Liad Shadmi, Shenkar College of Engineering and Design
  • Organisation/Project Type: Student Concept / Non Published
  • Article Title: Israeli Student Concept for Austerity Baking Brand and Packaging Design
  • Brand / Project Name: Austerity Packaging
  • Photographer: Keith Glassman
  • Project Type: Consumer Brand Creation
  • Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Graphic Packaging Design
  • Location: Israel
  • Market Country: Israel
  • Market Region: Global
  • Product Category: Bakery
  • Consumer Packaging Format: Bag, Bottle, Box, Wrap
  • Consumer Substrate / Material: Plastic, Pulp Paper

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