Liad Shadmi , Shenkar College of Engineering and Design – Austerity Packaging
“Baking materials Packaging influenced from the Austerity regime in Israel.
From 1949 to 1959, the state of Israel was, to a varying extent, under a regime of austerity (Hebrew: צנע, Tzena’), during which rationing and similar measures were enforced.
The design draws values of simplicity, functionality and meagerness. Each package has a red mark that indicates the opening.
CREDIT
- Agency/Creative: Liad Shadmi, Shenkar College of Engineering and Design
- Article Title: Israeli Student Concept for Austerity Baking Brand and Packaging Design
- Organisation/Entity: Student Concept / Non Published
- Project Type: Packaging
- Agency/Creative Country: Israel
- Market Region: Global
- Format: Bag, Bottle, Box, Wrap
- Substrate: Plastic, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation