Hua-Dan Sparkling Tea
The perfect combination of sweet tea soup and refreshing sparkling tea. Accompanied by floral and fruity charm in the taste buds, circulation on the tip of the tongue. Like the Chinese opera actors on the stage, give the tea culture amazing new taste experience.
To interpret the flavour of tea with the character of the traditional role of Chinese Opera, the combination of oriental tea and western sparkling water, packaging traditional culture in a modern visual way. Combine traditional Chinese Opera costumes with the flavor of tea leaves to create a more intuitive and interesting design.
CREDIT
- Agency/Creative: Lung-Hao Chiang
- Article Title: Hua-Dan Sparkling Tea
- Organisation/Entity: In-house, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Taiwan
- Market Region: Asia
- Project Deliverables: Brand Advertising, Brand Creation, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Identity System, Illustration, Packaging Design, Product Architecture, Product Naming, Research, Retail Brand Design, Tone of Voice
- Format: Can
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
