Honey Granola and Granola with Honey Bits

Honey Granola and Granola with Honey Bits

Product: Honey granola and granola with honey bits

Task: Task was to create label design for Honey granola and Granola with honey bits, to come up with one design concept that would unite two products but show their differences; to emphasize naturalness of the product and healthy lifestyle.

Solution: The concept is based on an image of a bumblebee that conveys lightness, optimism and energy of a new day. Fruits and plants correlate with the basics of a healthy lifestyle of the main character and focus on the natural ingredients.

CREDIT

  • Agency/Creative: Medovy Dom Company
  • Article Title: Honey Granola and Granola with Honey Bits
  • Organisation/Entity: Freelance
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Russia
  • Agency/Creative City: Saint-Petersburg
  • Market Region: Europe
  • Project Deliverables: Illustration, Packaging Design
  • Format: Bag, Jar
  • Substrate: Glass Jar, Plastic
  • Industry: Food/Beverage
  • Keywords: WBDS Awards, Creative

  • Credits:
    Art Director/Designer: Nastya Lukina

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