Properties of Helsa’s granola packaging design:
Designing of granola packaging of Helsa company is based on using all twelve colors which is decided because of the various production of granola on this company.
For instance, granola produced by Helsa comapny are in 6 different categories which are for fitness. Giving attention to the color of products can arise the sale of them.
Packaging valve of granola:
Using valve in packaging design can show a real view of the products which can make a deeper connection between customer and the product, at last it can arise the sale of this product. Using valve can show the quality of the product.
Rectangular structure of granola:
Using this structure is because of the cellophane used in the packaging. Also this product is beside other products such as cake packaging and … so this structure can make it stay on better on the shelves.
Using the picture of the product in the packaging design:
Using the picture of the products has been decided in order to show the customer a real view of all the products used in the granola.
Using the Helsa’s logo at the top and back of the package:
We used this structure to show this logo to the customer whether they are in front of the product or the package is on the bottom surface.
Granola packaging material:
Because of the packaging shelf of granola, the dimensions and material if the package are decided to be rectangular cardboard structure.
Using English font on the package:
Because granola is an export product, the English font is also used on the package.
Higraphic company, which has been working for 11 years on various fields of packaging design.