Granular fertilizer “Bloom” packaging
The invisible process of fertilizer action has a beneficial effect on plants, enriching them with useful substances and promoting active growth and flowering and fruiting.
By using a stereo effect, the design of the package imitates the principle of fertilizer operation and clearly shows the result of its action.
The design of the package consists of a box containing granular fertilizer and an orange film, which is put on the box and gives a stereo effect. When buying, we see only the stem and leaves of the plant, when the film is removed, then the fruits of berries, flowers or leaves of the plant to which the fertilizer was applied appear. The design has a convenient valve when opening the box, which allows you to dose and conveniently pour fertilizer. Such packaging will definitely attract the attention of buyers.
The series contains four packages of fertilizer: for orchids, for flowers, for fruits and berries, for deciduous. Each package has its own characteristic graphics. The floral pattern is boring on all sides of the box and on the shelf it builds up into one large lawn, which makes BLOOM stand out from its competitors. Also, this product is easy to transport.
The target audience of this product is an amateur grower, aged 20-35. Such people have many hobbies, they are advanced and modern, aware of all new trends. They grow plants as a hobby, hobby. They need a bright, interesting and unusual product, simple and straightforward to use, which they can share and share on social networks.
- Agency/Creative: Sofa Spiridonova
- Article Title: Granular Fertilizer Bloom Packaging Design
- Organisation/Entity: Student
- Project Type: Graphic
- Project Status: Non Published
- Agency/Creative Country: Russia
- Agency/Creative City: Moscow
- Market Region: Europe
- Project Deliverables: 2D Design, 3D Design, Art, Graphic Design
- Industry: Agriculture
- Keywords: plants, fertilizers, packaging, graphic design, branding
teacher: Oksana Paley, Evgeny Razovov