Have you ever thought about other characteristics of music? We are used to perceiving compositions based on our emotional perception. For example, “this song is cheerful and optimistic, and this album is tragic and noir.” A more complex perception comes from the halls of our imagination. What exactly do you imagine when listening to a track or album; what landscapes, surroundings, colors, actions. There is a certain type of person who is able to shift notes and octaves to color perception. But what if we say that there is another way to experience music that is radically different from the above? What if your favorite punk rock band is allowed… to taste it!? And to eat Stravinsky’s favorite classic on a skewer! Your favorite album is in the form of a steak with mashed potatoes! Or in the form of a hearty meat pie with potatoes and onions?
God Save The Meal is a place in the form of a themed punk bar where your favorite genres and albums become the subject of gastronomic delights.
We believe that food is synonymous with music and can evoke the same vivid impressions and emotions. We accept clients by special pre-recording, in which you not only specify the time and day of booking a table, but also mark your musical preferences, on the basis of which your personal menu for the evening will be compiled.
The main goal in the identity was to reflect the explosive and vibrant nature of the living experience from music and food. Punk aesthetics was chosen specifically for this purpose, and collage, specific typography, doodling using bright and contrasting colors in combination with a black and white logo became the means of broadcasting it.
The bar’s logo is inspired by the techniques of punk typography: the use of a multi-­dimensional font on the dies; and is a block system that can be varied depending on the medium, which makes the logo variable. The name of the bar refers to the most recognizable punk rock song — “God Save The Queen” by Sex Pistols.
The basis of the specific typography was a grotesque font, modified and located on the dies, which allowed to convey to the maximum extent the extravagant nature of the concept, the experience of a bright new experience and reflect brand awareness in the identity. Doodling, collage and bright colors enhance the perception and living of the visual experience.
Have you ever dreamed of getting a unique experience related to your favorite music? Did you want to experience music on a new level?