Italy Cafe is casual with a natural spirit in a open space. This brunch cafe is located in Busan, South Korea. They have the best bakery and fresh roast coffee. The branding aim is to transform the identity into being more warm and friendly. The patterns are inspired by the cafe logo written in Korean characters.
CREDIT
- Agency/Creative: GaEun(Karen) Song
- Article Title: Gaeun Song Creates Cafe Branding Called Italy
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: Asia
- Project Deliverables: Brand Identity, Brand Strategy, Brand World, Branding, Illustration, Packaging Design, Tone of Voice
- Format: Bag, Pouch, Wrap
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation