Kelly Taylor – Blood & Moon, Fortune-Telling Wine
“ Blood & Moon Fortune Telling Wine as a concept with an interactive label that puts a new spin on the tradition of consulting tarot cards for a personalized reading.
The design of the bottle was inspired by the 22 Major Arcana cards that can be found in a tarot deck, which are traditionally interpreted as some of the big archetypal themes that influence one’s life. Each original symbol was designed by hand and offers a fun way to point wine drinkers towards a fortune.
When the wine bottle’s cork has been removed from the bottle, the idea is that a slender candle may be lit in its place, which will drip down the bottle and land on different symbols. For more insight, the Blood & Moon Fortune Telling Wine is meant to be packaged with a guide to understanding one’s reading.”
CREDIT
- Agency/Creative: Kelly Taylor
- Article Title: Freelance Concept for Fortune-Telling Wine
- Organisation/Entity: Freelance Concept, Non Published
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Format: Bottle
- Substrate: Glass
