Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

Form Bureau Identity and Website Designed by ESH Gruppa

Form Bureau Identity and Website Designed by ESH Gruppa

Form is a Moscow-based architectural bureau. They design unique public and private facilities. Our task was to develop a new way for Form to communicate about their work and create a graphic identity to match it.​​​​​​​

During joint workshops we have formulated three subjects that describe their approach: Community — ideas that are born out of collaboration; Method — conceptual framework of projects; Projects — where ideas get their material form. Using that concept we proposed a dynamic logo with three states for each theme, it also has a variable fonts version to create smooth animations on the web.

Form’s website also has three sections. “Community” is a mood board curated by the team. Here they post links to articles, projects and events. “Method” is a library of bureau’s own articles and studies. “Projects” is a portfolio page, were big images become the main focus.

CREDIT

  • Agency/Creative: ESH gruppa
  • Article Title: Form Bureau Identity and Website Designed by ESH Gruppa
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Russia
  • Agency/Creative City: Москва
  • Market Region: Europe, South America
  • Project Deliverables: 2D Design, Animation, Art Direction, Brand Design, Graphic Design, Identity System, Logo Design, Type Design
  • Industry: Construction
  • Keywords: variable fonts, architecture, font, logo design,

  • Credits:
    Art-director: Violetta Postnova
    Art-director: Phillip Tretyakov
    Designer: Anastasia Cherepanova
    Web-designer: Phillip Tretyakov
    Web-designer: Violetta Postnova
    Web-designer: Alyona Melnikova
    Font: Bitum

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
3
Good
Vote
3
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
4
Good
Vote
1
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
4
Good
Vote
1
Bad
Vote
0