PG Brand Reforming Designs Fantastic Food Packaging For The Keto Products “Fantasty is a young Canadian trade mark of keto and vegan products: coconut milk based Hot Chocolate, Keto Cake mixes, Boosters and Protein Shakes.”

Task: to develop packaging design for the keto products: hot chocolate, protein powder, cake mixes. Decision: Keto foods are associated with food for special needs and contained a lot of information that does not cause any emotions. PG’s idea was to develop a packaging design that will show that this product suits everyone. To reflect the consumption situation, illustrations on the cake mixes and hot chocolate packages look more relaxed and homely, while the heroes on the protein packs play a variety of sports. The design is bright, emotional and memorable and distinguishes the product on the shelf. Thanks to the personalised design, each consumer can find himself on the packaging, which will increase his interest in the product. We also developed a web-site and mobile app design. Visual design strategy for brand social networks also become young bright and colourful. PG Brand Reforming Designs Fantastic Food Packaging For The Keto Products “Fantasty. Fantasty is a young Canadian trade mark of keto and vegan products: coconut milk based Hot Chocolate, Keto Cake mixes, Boosters and Protein Shakes.”

Task: to develop packaging design for the keto products: hot chocolate, protein powder, cake mixes. Decision: Keto foods are associated with food for special needs and contained a lot of information that does not cause any emotions. PG’s idea was to develop a packaging design that will show that this product suits everyone. To reflect the consumption situation, illustrations on the cake mixes and hot chocolate packages look more relaxed and homely, while the heroes on the protein packs play a variety of sports. The design is bright, emotional and memorable and distinguishes the product on the shelf. Thanks to the personalised design, each consumer can find himself on the packaging, which will increase his interest in the product. We also developed a web-site and mobile app design. Visual design strategy for brand social networks also become young bright and colorful.