Tauron Lab is an unique new media laboratory, which stands out in Europe with its cutting-edge audiovisual technologies, offering exceptional opportunities for artists and scientists with an innovative interface and immersive sound system.

Tauron Lab sets place within the space of the Academy of Fine Arts in Katowice, Poland.

It’s a program of creative activities and a place where culture, art and technology converge. The place is led by the Soundscape Foundation, which is a non-profit organization aimed at promoting research, education, and actions to improve the quality of the urban sound environment.

The Foundation conducts research on the soundscape and its impact on people and the natural environment.

The official opening of Tauron Lab took place in September 2023 at the Academy of Fine Arts which would continue to be its constant location. It kicked off with the presentation of Tonarium – a futuristic tool for working and experimenting with sound and the beating heart of the new venue, which was followed by the presentations of other audiovisual technologies, installations and performances. The lab organizes artistic residencies for artists interested in, among other things, sound emission systems in three dimensions in the object-based sound domain, sound perception in space or prototyping spatialization methods. The aim of the residencies is to experiment with technology and new forms of expression.

The Soundscape team tasked us with crafting a visual identity to communicate their initiatives visually. We devised a comprehensive identity system incorporating typography, geometric shapes, and dynamic animations. Tauron Lab hosts diverse events, which we categorized into five types, each with a unique animation reflecting its nature. These animations symbolically represent Tauron Lab’s activities visually. Our primary aim was to create a transparent identity that complements event content without overshadowing it.