Elite Robots is the #1 automation partner with worldwide reach that builds proprietary collaborative robots for manufacturing facilities, warehouses, and many other scenarios.
Their current website needed more clarity and finesse for sophisticated European and American viewers, so Celerart got involved in a complete website overhaul. Utilising the existing brand identity but expanding and improving on it, we designed a new modern site that speaks to both end-users and potential partners, presenting the company as a cutting-edge, solid, and reliable supplier.
Built with Webflow, the site boasts excellent performance with a Client-First approach while allowing for convenient management of vast CMS-driven content such as products, industries, applications, and a blog. Various contact forms are connected with a CRM, including the download centre- W, which gathers users’ details when downloading files. Multiple languages via Weglot.
A combination of techniques we applied led to a noticeable improvement in brand perception and marketing outcomes, increased conversion rates, and customer satisfaction.
Through a combination of advanced web design techniques and strategic branding, the website redesign for Elite Robots resulted in a sophisticated and visually stunning platform that effectively communicated the company’s unique value proposition and market positioning. The new website leveraged Webflow’s advanced capabilities to create a seamless user experience, with robust features for managing dynamic content such as products, industries, applications, and a blog.
In addition, the website was built with a Client-First approach that prioritised user needs and preferences, ensuring that potential customers and partners could easily access and engage with the information they needed.
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CREDIT
- Agency/Creative: Celerart
- Article Title: Elite Robots’ New Website: Designed by Celerart for Optimal Performance
- Organisation/Entity: Agency
- Project Type: Digital
- Project Status: Published
- Agency/Creative Country: China
- Agency/Creative City: Suzhou
- Market Region: Global
- Project Deliverables: 3D Design, 3D Modelling, 3D Motion, Web Design
- Industry: Manufacturing
- Keywords: Figma design, clean design, weblflow development, smooth animation, CMS, web design
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Credits:
Creative director, Project manager: Vadym S