the Small Monsters – Raiz
Raiz, a new line from Toronto, Canada, infuses coconut milk with adaptogenic ingredients such as moringa, turmeric, and chaga mushrooms to create a new generation of energy-boosting ‘superdrinks.’The brand and the packaging were created to reflect the purity, simplicity, and healthiness of the plant-derived ingredients, and to appeal to a target market of young women in Canada who are looking for a natural energy boost without caffeine or sugars.
CREDIT
- Agency/Creative: the Small Monsters
- Article Title: Elegant Brand and Packaging Design for New Line of Adaptogen-infused Coconut Milk BasedDrinks
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Canada
- Market Region: North America
- Format: Bottle
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
