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Eiga Design Brand Development for Artist Collective House of Wonders

Eiga Design Brand Development for Artist Collective House of Wonders

Welcome to The House Of Wonders! The artist collective takes 3D experiences to a whole new level with full-service image and video production. We developed their brand identity based on their vision: “We replace classic image and video production.”

Now, you know HOW! The distinctive wordmark focuses on motion. In the loop, it transforms The House Of Wonders into its abbreviation and becomes a play on words: HOW! In contrast to the three-dimensional work, the design elements focus on two-dimensionality.

The brand design centers on black and white, giving the collective’s artwork a calm frame. A playful sticker set creates visual noise, expressing the collective’s funky vibe and generating attention where needed.

Three unique display fonts, specially designed for HOW, translate the brand values: Dreamy, like Fantasy. Techy, like Innovations. Shiny, like Wonders.

The aim of the brand development was to introduce a completely new brand that sets new standards in its discipline. The brand design was intended to powerfully convey the challenging brand vision of “We’re replacing traditional image and video production” outwardly, while simultaneously allowing space for the work.

Just like magic! The artist collective offers 3D experiences with the services of image and video production as individual solutions. All design elements are intended to convey the magic that arises in the House of Wonders and create recognition across all relevant communication channels.

CREDIT

  • Agency/Creative: Eiga Design
  • Article Title: Eiga Design Brand Development for Artist Collective House of Wonders
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Germany
  • Agency/Creative City: Hamburg
  • Market Region: Europe
  • Project Deliverables: Animation, Brand Design, Branding, Creative Direction, Motion Graphics, Typography
  • Industry: Entertainment
  • Keywords: Brand, Design, Motion, Typography

  • Credits:
    Creative Director: Elisabeth Plass

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