Design Your Own Aroma Blend by Pairing Two Fragrances to Create a Layered Scent
With six signature aromas in the candle and diffuser collection, design your own unique aroma blend by pairing two fragrances together to create a luxury layered scent in your home.
Visually the two semi-circle ceramic candle vessels come together, designed to be lit simultaneously. While alight the fragrance intermingles filling the room with your chosen blend of opulence and luxury.
The narrative of divided shapes pairing together to create a whole is echoed in the semi-hexagonal packaging. With a warm complimentary colour palette the blends are represented through tonal gradients with recipe cards on the inside closure panels to inspire harmonic combinations.
The liquid-less aroma diffuser sticks require no liquid to fragrance your room. Simply pair the chosen aroma blend in the ceramic holder and fragrant the room.
The cylindrical card packaging is an eco-friendly solution while also convenient to store additional aroma sticks prolonging the fragrance when not in use. This luxury packaging stands out on retail shelves and elevates the customers unboxing experience. Expertly selected recipe blends can be found on the ceramic holder box to encourage the blend notion.
The circular ceramic holder compliments the paired candle silhouette and with a central front opening the fragrance is dispersed evenly around the room.
- Design Agency: Sarah Johnston
- Organisation/Project Type: In-house, Published Commercial Design
- Article Title: Design Your Own Aroma Blend by Pairing Two Fragrances to Create a Layered Scent
- Brand / Project Name: BLEND
- Strategic Deliverables: Product Architecture
- Design Deliverables: Packaging Design, Graphic Design
- Location: New Zealand
- Market Country: New Zealand
- Market Region: Oceania
- Product Category: Household
- Consumer Packaging Format: Box, Tube
- Consumer Substrate / Material: Ceramic