“Packaging of chips is developed using one of the most famous comic characters – Wolverine. The wolverine suit was changing and we used several of them. Each taste of wolverine refers to a particular costume and should appeal to both comic book lovers and ordinary people. The special design of the package helps to “chop” the layers of paper, wanting a Bon Appetit.”
CREDIT
- Agency/Creative: Vsevolod Abramov , David Hovhannisyan
- Article Title: David & Vsevolod – Chop Chips (Concept)
- Project Type: Packaging
- Format: Box
- Substrate: Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
