Wills Domain is home to the Haunold family, father to son vignerons since 1383. Their heritage is Austrian and they now call Western Australia’s renowned Margaret River wine region home. The first vines were planted in 1985, and 16 years ago the Wills Domain brand was established.
Cuvée D’Elevage refers to the Wills Domain most prodigious sparkling wines. Élevage describes the evolution and journey of a wine from fermentation to bottling.
CREDIT
- Agency/Creative: Harcus Design
- Article Title: Cuvée D’Elevage by Wills Domain
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Australia
- Market Region: Oceania
- Project Deliverables: Brand Redesign, Brand Strategy, Branding, Graphic Design, Packaging Design, Photography, Product Naming, Rebranding, Structural Design, Tone of Voice
- Format: Bottle
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation