MJ is a contemporary food concept that has been founded by a beautiful couple based in Kuwait. We were tasked to design a visual identity that blinds smoothly with their unique dining experience and interior design.
Approach: Effective visual identities are never a stand-alone project. We developed an extensive visual direction that could be applied to everything from menu, packaging, etc. In fact, we came up with a simple and iconic identity and cultivated the logo as a main device of visual communication.
CREDIT
- Agency/Creative: Credo Agency
- Article Title: Credo Agency Creates Visual Identity for MJ Restaurant
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Kuwait
- Market Region: Middle East
- Project Deliverables: Brand Identity, Branding, Graphic Design, Identity System, Research
- Industry: Food/Beverage
- Keywords: restaurant, food, burger, bold, monogram, fine dine,
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
