SUB – Bonne Maman
“”Bonne Maman wanted to have its say for Mother’s Day by creating a personal packaging for its special occasion. The idea was to create a unique, one-off jam recipe for all mothers, presented in a beautiful box to make it a present which could be kept and re-used. To this end, SUB was asked to create the graphic identity and labelling of the box, the name of the product.The challenge was to create something unique and exceptionnal to reflect the creativity, delicious taste, attention to detail and genuine affection which Bonne Maman combines to make this surprising jam!”
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
