Confiado Wine Packaging Design

ASTOR Branding – Confiado

Innovative since its inception
Confiado is part of the “Handcraft Series” line of Septima Winery of the Spanish group Codorníu Raventós, made in Mendoza – Argentina, composed of three products. They are wines that are made in a year, in a certain amount, and that surely do not repeat anymore.

The Confiado are that rebellious, curious and capricious part of the new litter of young winemakers and Argentine technicians. The packaging must respect those concepts and reflect the brand’s challenging spirit for these products.
We look for in each design a unique, descontractured and fun way to show each concept. Likewise, with powerful illustrations, of great detail and quality that match the premium segment to which these blends belong.
Achieving the “Confiado man” was a challenge, the result of working hand in hand with designers and illustrators to find the right expression and sensation for this particulary character that represents this innovative segment.