Daniel Bickerton – Manchester United
Concept created to honour 10 years of the Manchester United Pitch before a fully synthetic pitch was laid. This project looked at a decade of moments that had taken place on the pitch and created a unique gift with a limited number of 300. Specific pieces of the turf were cast in acrylic, then housed in a box with copy that captured those moments of greatness on the pitch. The pieces were mapped to section of the pitch where legendary goals were scored – each block has its own unique ID telling this story.
CREDIT
- Agency/Creative: Daniel Bickerton
- Article Title: Concept to Honour Manchester United’s Football Pitch
- Organisation/Entity: Agency Commercial, Published
- Project Type: Packaging
- Agency/Creative Country: United Kingdom
- Market Region: Multiple Regions
- Format: Box, Sleeve
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation