Concept for Sport Festival “Go Green Fest”
GO GREEN! FEST is a sports festival in the park supporting the ecology and active lifestyle. The festival brings together open-air visitors to the park to maintain a healthy life style and a good mood.
The main concept for identity was the animated grid from the world of sports games. The mesh of a living leaf is the personification of life and nature, which connects with the world of sports and gives rise to a new image.
- Design Agency: Fida Kuchukbaeva
- Organisation/Project Type: Student, Non Published Concept Design
- Article Title: Concept for Sport Festival “Go Green Fest”
- Brand / Project Name: Go Green Fest
- External Design Credits: Tutor Leonid Slavin
- Strategic Deliverables: Research / Insight, Brand Naming
- Design Deliverables: Illustration, Brand Identity, Identity System, Graphic Design, Brand Advertising
- Service Brand Application: Print Promotion, Print Stationery, Signage
- Location: Russia
- Market Country: Russia
- Market Region: Global
- Project Keywords: Identity, Graphic design, Sport, Festival, Event design
- Industry Category: Public Utility