The tea plantation master’s efforts makes good product of Chin Yi Ya. In Asian culture, tea is considered a fairly formal beverage. On public occasions, guests are usually served tea; The finest tea is also a great gift. In various banquets, if for some reason it is not possible to toast, tea will be used instead of wine. It is also polite.
In this packaging design, tea leaves, tea bags and other items are represented with different shades of color and carriers, and the tea harvesting, stir fixation, rolling and other processes in the tea making process are transformed into visual elements to express the delicate craftsmanship in Taiwan tea culture.
CREDIT
- Agency/Creative: Aaoo Studio
- Article Title: Chin Yi Ya Tea Shop Packaging Designed by Aaoo Studio
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Taiwan
- Market Region: Asia
- Project Deliverables: Brand Identity, Graphic Design, Packaging Design, Product Architecture
- Format: Bag, Clamshell, Jar
- Substrate: Metal, Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
