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Cansu Ferreira Rebrands Onshore Roasters, a Luxury Coffee for the Yachting Industry

Cansu Ferreira Rebrands Onshore Roasters, a Luxury Coffee for the Yachting Industry

Win the morning, win the day

Onshore Roasters, based in the charming coastal town of Antibes, France, takes immense pride in delivering coffee that epitomizes luxury and consistency. Specializing in catering to the discerning tastes of the luxury yacht industry, Onshore Roasters ensures that every sip of their coffee is an exquisite experience. The brand is meticulously crafted with an emphasis on both simplicity and elegance, aiming to evoke a sense of purity and sophistication that resonates with its esteemed clientele.

Central to Onshore Roasters’ brand identity is an unwavering commitment to sustainability. This is prominently reflected in their thoughtfully designed packaging, which utilizes recycled paper materials. By making a conscious choice to prioritize eco-friendly values, the brand not only upholds its responsibility to the environment but also aligns with the refined tastes and environmentally conscious nature of the yachting community.

The symbol of their logo is a masterful distillation of core elements—an artistic fusion of a coffee bean, radiant sun beams, and the gentle waves of the sea. This visual representation perfectly captures the essence of the brand, reflecting the harmonious encounter of premium quality coffee within the world of luxury yachting.

The carefully chosen color palette features earthy and soothing tones, embodying the natural values that Onshore Roasters holds dear. These colors serve as a visual reminder of the tranquility and sophistication that their coffee brings to each day.

Onshore Roasters believes that winning the morning with the perfect cup of coffee sets the tone for a successful and fulfilling day. By delivering an indulgent coffee experience, they aim to elevate mornings and beyond for their customers, allowing them to savor the luxurious essence of exquisite coffee in every moment.

CREDIT

  • Agency/Creative: Cansu Ferreira
  • Article Title: Cansu Ferreira Rebrands Onshore Roasters, a Luxury Coffee for the Yachting Industry
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: France
  • Agency/Creative City: Boulogne-Billancourt
  • Market Region: Europe
  • Project Deliverables: Brand Design, Brand Identity, Branding, Packaging Design
  • Industry: Food/Beverage
  • Keywords: coffee, sea, sustainable

  • Credits:
    Designer: Cansu Dagbagli Ferreira

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