Horizon is an architectural company based in georgia, which values exclusivity and collaborative approach to every customer. Customers of the horizon prefer to live in a space arranged according to their wishes. This company manages to meet these requirements depicting different and diverse desires of customers in architecture. Brid was entrusted to create a logo, visual identity and website design for horizon.
Clean and minimalistic typography logo expresses elegance and strength at the same time. With a changeable letter h, we show the connection between horizon and a customer. Our goal was to emphasize how the company can be adapted to each client’s needs and deliver immense quality tailored to every customer with various tastes and preferences. The result is a visual identity that is dynamic, flexible and minimalistic reflecting the values of the brand. The client’s request was to be intimidated by such a house as the customer would say. Users are young people who have boundless imagination skills, horizon must suit their desires.
About the process of creating the brand and visual identity, the conceptual direction rests entirely on naming, they only gave us a name horizon and we started thinking. Many lives are wasted by just waiting for something good to come from the horizon instead of going to the horizon and finding something good over there.
When you see a blue line it is the horizon but not only the blue color is associated with it,but also the black line and they both together mean the horizon in combination. That’s why we used these two colors.
Our team connected the company’s boundless capabilities with customers. We have always held to the hope, the belief, the conviction that there is a better life, a better world, beyond the horizon.The farther you look, you see the horizon, even far-sightedness means planning your future.
Horizon is an architectural company based in georgia, which values exclusivity and collaborative approach to every customer. Customers of the horizon prefer to live in a space arranged according to their wishes. This company manages to meet these requirements depicting different and diverse desires of customers in architecture. Brid was entrusted to create a logo, visual identity and website design for horizon.
CREDIT
- Agency/Creative: Brid
- Article Title: Brid Agency Created a Logo and Visual Identity for Horizon
- Organisation/Entity: Agency, Published Self Promotional Design
- Project Type: Identity
- Agency/Creative Country: Georgia
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Creation, Brand Experience, Brand Guidelines, Brand Identity, Brand Strategy, Branding, Graphic Design, Identity System, Product Architecture, Research, Retail Brand Design, Tone of Voice
- Industry: Real Estate