Castro Souza is a law firm in Porto Velho, Rondônia, Brazil. A company that was born with a clear and defined purpose: to provide legal services in a simple, efficient and dynamic way. The brand was built respecting these values and extolling all the experience that the firm carries, enhancing the attributes of respect, authority and class.
Methodology: All the work followed its own methodology and Design Thinking. A complete immersion in the business, the category and the future scenario of the advocacy environment. In addition, to understand in depth the needs of the target audience.
CREDIT
- Agency/Creative: Rafa Carvalho
- Article Title: Brazilian Law Firm Castro Souza Advocacy Branding Designed by Rafa Carvalho
- Organisation/Entity: In-house, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Brazil
- Market Region: South America
- Project Deliverables: Brand Architecture, Brand Creation, Brand Design, Brand Identity, Brand Strategy, Brand World, Branding, Graphic Design, Identity System, Research
- Industry: Defence
- Keywords: advocacy, judge, judment, law, lawyer
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
