Redesigning Sainsbury’s Taste the Difference Scottish Mackerel, reinforcing the authenticity of the origin but in a fun, characterful and modern way.
CREDIT
- Agency/Creative: BrandMe
- Article Title: BrandMe’s New Design for Sainsbury’s Taste The Difference Scottish Mackerel
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United Kingdom
- Market Region: Europe
- Project Deliverables: Brand World, Packaging Design
- Format: Tin
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation