Kaywa is a gastronomic project based in Trujillo, Peru, that seeks to reach the university public, of those who have an apex just a few meters away from its premises. The star dish; the combined one, a low cost but full of flavor. The project was resolved through a proposal by Lettering for its logo, adhered to a dynamic communication system, resulting in a happy and youthful brand.
CREDIT
- Agency/Creative: Frame Agency
- Article Title: Branding for Kaywa Restaurant – By Frame
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Peru
- Market Region: South America
- Project Deliverables: Brand Advertising, Brand Identity, Brand World, Branding, Graphic Design, Identity System, Product Naming
- Industry: Food/Beverage
- Keywords: Food, Restaurant, Branding, Naming, Strategy
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
