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Branding for Cafe that Delivers Amazingly Tasty Breakfasts

Branding for Cafe that Delivers Amazingly Tasty Breakfasts

Logo Machine , Dima Terehov – FLAKERS 

“Flakers is a cafe with amazingly tasty breakfasts.A wide selection of dishes will easily replace your home cooking: the menu contain flakes with milk, freshly brewed porridge and various types of coffee. Visitors will get masterpieces of culinary at the cozy cafe, and for those who are in hurry, the order will be packed in a container so they can have breakfast later. The combination of hearty food and a pleasant atmosphere makes Flakers the best place to start the day with good impressions.

Minimalistic images of the logo reflect the concept of the flakers cafe.

The pattern of the sign consists of three accurately outlined figures that symbolically convey the ingredients of a delicious and healthy breakfast. Milk contains a lot of protein, necessary for the body, and it is the basis for preparing all the dishes of the cafe: tasty porridge is made only with fresh cow’s milk, not a single portion of appetizing flakes is cooked without it. Becoming the central element of the logo, a bottle of milk connects other figures among themselves — a box in the background and a plate of cooked food. In the unity of forms the metaphor of the fast cooking of homemade food, which brings joy to the visitors of the cafe, is laid.

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