Wai San Woo Design – Fruitea Friends Tea Packaging for Kids
“Natural tea for children with no tannin, no caffeine, no added sugar or additives. Just natural goodness that children of all ages will love. No nasties!
Cute hand-drawn fruit characters and hand drawn elements are used to relate to the product’s main users—children. These raw elements, together with the cardboard packaging help to reflect the brand philosophy of using only natural and organic ingredients.”
CREDIT
- Agency/Creative: Wai San Woo Design
- Article Title: Branding and Packaging for Student Concept, Fruitea Targeting Kids
- Organisation/Entity: Student Promotional, Self Published
- Project Type: Packaging
- Agency/Creative Country: Australia
- Format: Box
- Substrate: Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
