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Branding and Packaging Design for Bakery and Churrería with a Brand Story of Two Sisters

Branding and Packaging Design for Bakery and Churrería with a Brand Story of Two Sisters

Henriquez Lara Estudio – Fortunata & Jacinta

“This is another Project of Casa Michelena. A bakery and churrería with a brandstory of two sisters. Fortunata and Jacinta are identical twins, but their personalities are practically opposites. Fortunata is cheerful and relaxed, while Jacinta is moody and bossy . Fortunata mixes the dough but, when distracted, Jacinta adds ingredients in secret. Because of that, their breads have a touch of both sisters and the mix result in creations that can´t be found in any bakery of the New Spain.”

CREDIT

  • Agency/Creative: Henriquez Lara Estudio
  • Article Title: Branding and Packaging Design for Bakery and Churrería with a Brand Story of Two Sisters
  • Project Type: Identity
  • Agency/Creative Country: Mexico
  • Industry: Food/Beverage

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