The branding and naming of Orbe Cosméticos is developed based on the meaning of “orb”, which represents a set of elements that come together in one place. This centralizing word and creator of its own universe conveys the exclusivity of the products that are part of the orbit of its life.

To convey this essence, we sought to create a visual identity aligned with the naming and strategic planning of the brand. With creativity, we developed a visual identity that represents the uniqueness of Orbe Cosméticos.

The brand’s manifesto is a true declaration of freedom, which reveals the beauty of diversity brought together in a single universe. Orbe is centralizing, unique and unprecedented, offering a new dimension where the deepest desires meet, immersed in a dose of elegance.

The experience with Orbe Cosméticos is like a trip to space, in search of surprising answers. It is a set of elements that make the orbit of your life, providing a discovery of uniqueness in a universe made especially for you.

In summary, the branding and naming of Orbe Cosméticos highlight the idea of a set of elements united in one place, conveying exclusivity and centralization. The creative visual identity reflects this essence, while the manifest reinforces the freedom and uniqueness present in the brand. Orbe Cosméticos invites you to discover a unique cosmetic universe, made especially for you.